Optimism vaccine: The value of certainty

When there are certainties, everything is worth more. Certainty is something that all people and organizations look for in their projects and business processes, and when they are brought to the right levels, greater value is achieved.

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For this reason, Pfizer's announcement that its vaccine is 90% effective in preventing covid-19 has led the main stock markets to continue rising. In fact, close to US$2 billion was traded in international markets for this news.

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Although there are still a few months to go before we have greater certainties, the truth is that the optimism vaccine is a sensation that is already being felt in the environment and in investments, and it is something that we need to cling to in times of so much uncertainty.

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Francisco Ortuzar

Orca Business Consulting Partner

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Original Text in Strategy